Da Binasco arriva RestArt: magliette in aiuto contro il Coronavirus

From Binasco comes RestArt: T-shirts to help against Coronavirus

Many times in these days of forty I asked myself what I could do, as an aspiring architect with my creativity and imagination, to help and support my community in this particular moment of history, and so it was born, together with a group of friends, RestArt .

Many people ask us what we are, but the reality is that now we don't even know: we are neither an association nor a foundation: there weren't the times. We are a group of friends who want to help their community and maybe that's what matters.

RestArt It is therefore an idea with a simple and dual objective: on the one hand wants to contribute in support for families most in economic difficulty of our community, today grown in large numbers due to the COVID19 emergency, and on the other hand wants to convey, in this moment in which bad news and propaganda always seem to prevail, a positive message , a message of hope like that of a strong and united community that faces difficult moments and starts again, precisely reSTART .

But how can we achieve this dual objective without a single euro and without any sponsor behind us?

We invested what we had: energy and enthusiasm to create the first clothing line dedicated to our community, to Binasco and to the Binaschini. T-shirts therefore "special edition" whose proceeds are entirely donated to the project "Adopt a family" underway in our territory.

RestArt: T-shirts to help against Coronavirus

RestArt: T-shirts to help against Coronavirus


We put all our artistic skills into it, not by chance rest-ART. But it didn't end there, we were all convinced that you couldn't create a social project by making t-shirts and entrusting the printing and production to the first company on the market. So without worrying too much, at 11 pm without wasting too much time, despite the late hour I wrote to Valeria and Alessandro, who immediately replied and with their APE Social Wear .

They chose to support the initiative. If they were t-shirts that wanted to convey positive messages and generate good, then, from the moment they were produced, they had to be a symbol of this immense good that multiplies according to the “MUST” rule of APE t-shirts. That is, good begets good .

The team that he leads today RestArt It is composed of 10 young people who thought and created everything in 9 days . Without just one, all this would not have been possible: we created graphics, developed a website, contacted local stores, studied the legal and commercial aspects and even now we continue to work to manage orders, social media, the website and, perhaps, look ahead.

We left just over 24 hours ago, we have exceeded 800 online visits and already received dozens and dozens of orders.

We don't know how many T-shirts we will be able to produce or how many more we will create, but we let's keep dreaming because we know that the road opens only by walking .

Martin Lusiani – RestArt

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